Countdown boffin Rachel Riley and former Blue Peter presenter Zoe Salmon are among stars who have stripped for a Calendar Girls-style pose for Comic Relief.
They have been joined by the likes of actress Cherie Lunghi, Nancy Dell'Olio and Emmerdale's Kelsey Beth Crossley as they wore nothing but aprons to mark the launch of a Red Nose Day fundraising range created by designer Emma Bridgewater.
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Also taking part in the shoot for the mugs, tea towels and pinnies were Atomic Kitten stars Kerry Katona, Natasha Hamilton and Liz McClarnon.
Dell'Olio said: "Red Nose Day is all about doing something funny for money.
"By having fun in the kitchen, I've hopefully raised a few smiles, and reminded people that buying an apron or a mug and having fun in the kitchen is one of the simplest ways to donate."
Money raised from sales of the products will be spent by Comic Relief on projects in Africa and the UK.
Bridgewater said: "What fun we've had coming up with designs for this year's Red Nose Day."
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